Passion and Possibilities
The Derryfield School, Manchester, New Hampshire, operates in a crowded market of exclusive boarding schools. Working with Ian Symmonds & Associates, the school refined its brand to focus on the many ways an engaged day school program can ignite the passions of students in a community that includes family and alumni as well as students and teachers.
I worked with Jensen Design Studio and Richard Anderson Photography to develop the brand, the viewbook, and a video to help them make their case. Passion and Possibilities frames the distinction.
"For 50 years, Derryfield has offered the best of the boarding schools in a day program where arts, athletics, and leadership are built in, not added on. Here, families and the community grow together, to the benefit of us all."