GDA Integrated Services is a national marketing consulting, research, strategic planning and services firm specializing in customized, integrated marketing solutions for colleges and universities. I work with their creative services team on positioning and messaging, writing, and website development.
"GDAIS takes special pride in its ability to integrate the various elements of a publications plan in a coherent effective recruitment program."
How I work depends on what you need.
I can be part of a team of creative collaborators--designers, photographers, marketing specialists--to help solve specific marketing communications problems.
Clients also hire me directly to work with in-house designers and web developers, to advise on creative strategy and implementation, or to hire and oversee teams of creative talent.
Consulting services include providing creative direction and marketing research that culminate in recommendations for communications strategies.
Writing and editing
Positioning and messaging
Project management
Publications development
Consulting
Focus group planning, facilitation, and reporting
Magazine feature writing
Website information architecture and writing
Audio recording and editing
Integration of print and online media